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Jul 29, 2016

Jewellery, refers to the gems and precious metals, raw materials, semi-finished products, as well as gems and precious metals, raw materials, semi-finished products made of wear jewelry, craft accessories and art collections.

In the rapid development of the national economy and people's income has steadily increased at the same time, showed a trend of rapid development of China jewelry industry sales in 2010 totaled 125.2 billion yuan, an increase of 41.47%, jewelry enterprises above designated size was more eye-catching performance 2011 sales revenue of $ 110.1 billion yuan in the first half, an increase of 68.85%.

Domestic jewellery industry is still at the initial stage. "2011 China 500 most with value brand rankings" in the jewelry enterprise has 14 home, except Hong Kong CHOW Tai Fook outside are in hundreds of zhiwai, which most enterprise are is first into rankings; on the, domestic jewelry brand market regional high, led industry to of enterprise yet formed, industry "big industry, and small company" situation will continued maintained, but industry development prospects good, leading enterprise will continues to keep high growth.

Strengthening the construction to expand sales channels in order to win in the fierce competition, has become a major priority for jewelry retailers.

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